All advertising students at Portland State University complete a spec project where they create an advertising campaign for a fictitious wine bar targeting Millennials. Introducing Loop Wine Bar... The Goal For this campaign, my team was tasked with developing a name and brand identity for the bar, conceptualizing the vibe and decor of the space,… Continue reading x Loop Wine Bar
Tag: B2C
Work tagged with B2C were projects done for organizations whose end-users are customers.
x Oak Springs Insurance
Oak Springs was a small insurance brokerage in Salem, Oregon which specialized in equine (horse) insurance. Overview There are very few equine insurance agents in the Western US, so this brokerage had a large, very niche target market. The Owner/Agent contracted me through a temp agency to fill in as office manager for 3 months.… Continue reading x Oak Springs Insurance