I am constantly working on at least one creative project in my free time. Whether it's writing or performing or art or helping a small business owner with a project, my mind is never idle. Offline Social Network In 2018, I founded "Pam & Dave's Offline Social Network," a series of casual networking events. Each… Continue reading x Other Creative Works
Tag: B2C
Work tagged with B2C were projects done for organizations whose end-users are customers.
x Gears & Grounds
As part of a school project at PSU, my team and I were tasked with developing a business plan which combined two unrelated business concepts. We decided to combine coffee and bicycles in a retail setting which sold bikes and gear, repaired bikes, and had a small cafe with espresso drinks. The shop was named… Continue reading x Gears & Grounds
x Mexican Food Cart
A Portland food cart owner, preparing to expand into a second location at a brick and mortar micro-restaurant concept, wanted a strategic marketing plan to help her get the new location off the ground. The Situation As part of the Portland State University Capstone project for Marketing majors, students must complete a strategic marketing plan.… Continue reading x Mexican Food Cart
x Portland-Based Tech Startup
An entrepreneur with a business idea approached the Portland State University Senior Capstone program for help moving her idea forward. Project Scope: The idea involves creating a web-based platform with two users: customers and suppliers. The platform would act as a middleman for a very niche B2B market where both types of users have expressed… Continue reading x Portland-Based Tech Startup
x FIR NW Advertising Agency
FIR NW is the student-run advertising agency at Portland State University. Students working at FIR have already chosen their advertising discipline(s), and they work with real clients, real budgets, and real deadlines. My role at FIR was in Strategy (as an Account Planner) and Digital Media. Because client work in FIR typically spans more than… Continue reading x FIR NW Advertising Agency